OTTYAG enamel pins

What we made
enamel pins
Year
2018
Producer
Konstantin Zotov
Illustrator
Gleb Sinyutkin
Quantity
200 pins, 100 of each
What we handled
Idea → Product choice → Design → Production → Packaging → Delivery

The brief. Our own merch: two enamel pins of the studio’s characters — the zombie hand and the one-eyed skull in a cap — to wear and to sell.

What we made. Everything from the drawing to the packed pin: 26 mm pins on printed 70 × 100 mm backing cards. 100 of each, shipped in early 2018.

Why six fingers instead of five? Because we can. If ОТТЯГ (that’s us, in Cyrillic) doesn’t fit on four knuckles, that’s the hand’s problem, not ours.

Outcome. We sold them through our online store until all 200 were gone.

Zombie hand pin on a red backing card
Zombie hand
Skull pin on a yellow backing card
Skull
Back of the pin with the OTTYAG mark
Clutch on the back of the pin
Close-up of the pin
The pin on a denim jacket, 2019
January 2019
Zombie hand pin in its packaging
Skull pin in its packaging

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